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CASE STUDY

Electrical Service Optimization

An electrical services team saw strong lead volume but weak average job value. Vyn Studio rebuilt estimate packaging and upsell messaging to increase ticket size and improve close rates.

Electrical service optimization case study dashboard
RESULTS

Higher job value in 90 days

Packaging improvements and updated scripts lifted close rates and revenue per job.

+32%
Average ticket size
+18%
Estimate close rate
2.1x
Revenue per lead

What we changed

  • Rewrote estimate scripts to lead with safety and compliance upgrades.
  • Introduced tiered package options to guide customers toward higher-value services.
  • Improved call handling to set expectations before on-site visits.
  • Added automated follow-up for pending estimates to reduce decision delays.

Ready to increase job value?

Book a consultation and we will map the highest-impact pricing and close-rate fixes.